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Surina Shukri, former CEO of MDEC (Malaysia Digital Financial system Company), handed away this morning. Aged 48, Surina’s household launched an announcement explaining that she handed away following her lengthy battle with most cancers at Ampang Puteri Hospital.
She’s survived by her husband, Jasmin Ong Rashid, and three youngsters, Ean, Arianna, and Zac.
In gentle of Surina’s passing, we’d like to supply our condolences to her family members and likewise rejoice her achievements all through her life as a businesswoman.
She leaves behind a legacy of innovation and management in each the personal and public sectors. As a lady who has held many roles in her life, Surina’s tenure at MDEC is simply the tip of the iceberg in an extended worldwide profession.
A notable skilled background
A long time in the past, Surina ventured past Malaysia to forge a profession in Wall Road on the esteemed American financial institution JP Morgan Chase & Co. Based on her LinkedIn, she took on numerous positions there together with Head of Technique for Enterprise Administration and Innovation, Center Market Banking, and Specialised Industries for 2 years.
Afterwards, she based SheNovation Ventures in New York in 2018. It’s a change and progress enterprise studio the place she would advise fintech and blockchain startups on progress technique and capital elevating, in addition to present enterprise session on tradition change and transformation.
Throughout that interval, she was additionally part of 37 Angels, an angel investor community the place she would assist display and put money into startups.
Then she bought a name from the Malaysian authorities that modified her life. From January 2019 up till August 2021, Surina served because the CEO of MDEC. She ruled through the turmoil of the pandemic’s onset and tailored to the management of three prime ministers in two years.
In her reminiscence, let’s look again at a few of Surina’s achievements and contributions to the native digital financial system and past, throughout this tenure.
Reflecting on her achievements and contributions domestically
1. She helped native SMEs transfer on-line via MyDIGITAL
Because the CEO of MDEC, considered one of Surina’s most notable contributions was serving to Malaysian companies to shift into the digital realm through the pandemic. This consists of eRezeki that was launched in 2020 to help low-income teams earn extra wages.
By finishing digital tasks by way of crowdsourcing platforms, 339,000 members collectively earned an revenue of RM1.1 billion.
The Malaysian Reserve additionally reported that 489,000 SMEs adopted ecommerce platforms, whereas 378,000 SMEs have been educated to utilise them. By way of progress, the variety of corporations utilising ecommerce grew from 1,800 to 27,000 beneath her management.
2. She assisted native companies in world attain
When Surina was appointed CEO, she adopted the earlier administration’s Go-eCommerce programme that helps companies embrace the web area.
Below this programme, MDEC additionally launched Undertaking DESA, which inspired rural-based retailers to shift their companies on-line. SMEs have been additionally suggested to increase into markets past Malaysia.
On account of this, 4,367 SMEs engaged in cross-border ecommerce by way of the Digital Free Commerce Zone. One other 130 native digital corporations grew into world gamers beneath the World Acceleration & Innovation Community (GAIN).
3. She educated 1000’s of companies on the advantages of going digital
To hurry up digitalisation amidst the lockdowns, MDEC hosted e-Dagang Expo throughout Surina’s tenure.
A five-day digital occasion, it aimed to coach 500,000 native companies no matter dimension on the advantages of ecommerce. MDEC achieved this by internet hosting webinars and panel classes that gave sensible recommendation to achieve the digital market.
In consequence, the e-Dagang Expo attracted over 23 million members over two weeks.
There was additionally an eUsahawan entrepreneurship programme that onboarded micro-enterprises onto ecommerce platforms. Working from January to June 2020, it educated 41,789 entrepreneurs and generated RM65.4 million in complete gross sales worth.
4. She offered monetary companies to the underserved
One other contribution of Surina’s whereas in MDEC is eBerkat. A web based platform, it helped to extend consciousness of digital monetary companies (like loans and investments) to SMEs and B40s.
Consequently, the company onboarded 2,000 MSMEs the place 13% efficiently secured funding.
Following her tenancy at MDEC, Surina lent her monetary experience to Speed up World, a Malaysian social enterprise geared toward tackling youth unemployment points worldwide. There, she served as a board member and oversaw its funds and progress.
5. She advocated for the enhancement of cybersecurity
With the adoption of digital options, Surina made certain to additionally push for higher cybersecurity.
Below her management, MDEC started working with SME Corp to assist companies undertake cybersecurity options. The company additionally partnered with different industries to offer cybersecurity startups with entry to technical mentoring, enterprise assist, and recommendation.
MDEC additionally helped cybersecurity professionals upskill in domains like Cloud Safety.
In 2019, it additionally performed a reskilling programme known as Empowering Girls in Cyber Danger Administration to encourage girls to return to the workforce. Out of 232 candidates, 42% in the end joined the workforce once more.
6. She was recognised as one of many World’s 50 Most Influential Folks Revolutionising Governance
In December 2020, Surina was named as one of many World’s 50 Most Influential Folks Revolutionising Governance within the Agile 50 record.
Compiled by Apolitical and The World Financial Discussion board’s World Future Council, this record seeks to laud politicians, civil servants, and entrepreneurs driving agility in governments throughout the globe.
Not somebody that shied away from accountability
Based on reviews, she was chosen out of 300 nominations that consisted of people from worldwide governments and organisations, NGOs, and firms.
Following Surina’s departure from MDEC in 2021, she went on to hitch numerous different organisations in overseeing their progress.
In January 2022, the previous CEO turned a part of CIMB, particularly as an Impartial Non-Govt Director for its Funding Financial institution division.
By the following month, she was part of Capital A (previously generally known as AirAsia Group). Her function was additionally as an Impartial Non-Govt Director for the airline firm.
In November that very same yr, she joined as a governing board member of UNESCO’s MGIEP (Mahatma Gandhi Institute of Schooling for Peace and Sustainable Growth). For context, it is a analysis institute targeted on reworking training via programmes advocating for social and emotional studying.
On the time of her premature departure, Surina was nonetheless affiliated with these three organisations.
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Though she wasn’t as well-known for her entrepreneurial life, Surina did share a timeless piece of recommendation that others ought to pay thoughts to:
“In case your why shouldn’t be robust, you’re not objective pushed, mission pushed, then you definitely’re not going to be very profitable and you’ll have hassle with most challenges.”
Because the digital and world governance communities grieve the lack of a distinguished determine, Surina Shukri’s affect might be honoured via the constructive impacts of her work.
- Learn articles we’ve written about Malaysian startups right here.
Featured Picture Credit score: Surina Shukri
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