YOWIE is a Design Catalog in the Form of a Cozy, Colorful Hotel

If the 13-room YOWIE lodge was an individual, the vibrantly adorned Philadelphia, Pennsylvania, boutique lodge can be your multi-talented pal. They all the time appear to be confidently sporting the best and most colourful suits whereas doing just a little little bit of this with just a little little bit of that exuding the identical welcoming, attainable, and most significantly, enjoyable angle throughout the board.

YOWIE lodge foyer and store

Launched by designer Shannon Maldonado because the hospitality arm of a trio of locations that embrace YOWIE store and WIM cafe – each situated across the nook alongside Philadelphia’s South Road neighborhood – YOWIE first emerged as “The Coolest Store in Philadelphia” (as proclaimed by Bon Appétit in 2019). The model has since advanced right into a lodge, formally opening final summer season together with an up to date and expanded storefront alongside the cafe.

YOWIE immediately invitations visitors to partake in Ms. Maldonado’s colorfully curated collections of latest artwork, design, and crafts. Items are sourced from associates, unbiased artists, and well-known designers into one thing akin to a Pinterest board or your favourite IG design feed dropped at life. Imagined by Maldonado in collaboration with architects Canno Design and S2 Design, every of the lodge’s rooms are adorned with daring, graphic patterns, mixing classic and up to date items in a fashion that appears aspirational of their attainable simplicity.

The Philadelphia native not solely wished to ascertain a nexus the place visitors may get pleasure from a spot to buy, eat, and sleep whereas staying throughout the metropolis of Brotherly Love. Guests also can expertise “completely different neighborhoods and cultural areas throughout the town” beforehand not listed as a design vacation spot.

Mosaic-tiled bogs of various coloration add to every of the rooms’ distinctive character and are accessorized with bubbly enjoyable ceramic cleaning soap dispensers sourced from Philadelphia’s Cloud 9 Clay.

The notion of attainability additionally performs prominently as a singular aspect of the YOWIE visitor expertise – almost all the things inside every of the lodge’s rooms is shoppable, together with the glassware designed by Sophie Lou Jacobsen, shades by Elisa Johnson, and unique works by Clyde Henry. Manufacturers reminiscent of Blu Dot, HAY, and Shelfology furnish the rooms playfully, with older components just like the “chubby classic couch” within the Suite 301 One Bed room King, interspersed to maintain the sensation this aspect of “staying at a design-loving pal’s flat” relatively than a standard lodge.

The native vibes embrace one-of-a-kind paintings adorning most of the partitions, all sourced from Philly artists. A lot of the lodge’s suites are additionally geared up with small kitchens and cookware by Caraway Residence to ask the choice to dine in throughout a visitor’s keep (or get pleasure from leftovers as snacks), furthering the home-away-from dwelling expertise.

Maldonado says hospitality was all the time a realm she envisioned for the YOWIE model to enterprise into. Initially the multihyphenate inventive imagined realizing these plans as a pop-up store inside one other present lodge. However within the means of planning, Maldonado turned the thought of including a chunk into creating her personal puzzle. At the moment, YOWIE anchors a piece of Philadelphia as a nexus of native design, permitting visitors and locals alike to expertise the town’s inventive tradition firsthand… and perhaps even return dwelling with a chunk of its historical past.

What: YOWIE Resort
The place: 226 South Road, Philadelphia, PA 19147
How a lot: From $140 per night time for two visitors
Design draw: The Middle for Structure and Design is inside strolling distance (or 12 minute taxi trip), and hosts the annual DesignPhiladelphia Pageant. The Cloth Workshop Museum additionally close by throughout the metropolis heart, with excursions and hands-on workshops hosted usually. The Philadelphia Museum of Artwork and Rodin Museum are additional out, however require solely an inexpensive 15-minute taxi trip.
E-book it: YOWIE Resort

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Gregory Han is a Senior Editor at Design Milk. A Los Angeles native with a profound love and curiosity for design, mountaineering, tide swimming pools, and highway journeys, a collection of his adventures and musings may be discovered at gregoryhan.com.