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Gross sales of white sofas are up 48% this yr, in keeping with John Lewis’ 2022 Store, Stay, Look report. The annual round-up of gross sales figures from the British division retailer reveals that not solely are we searching for ‘on a regular basis moments of pleasure’ however that we additionally simply cannot get sufficient of daring white front room couch concepts.
Lovers of Merlot, this one’s not for you.
The white couch pattern
(Picture credit score: John Lewis)
Over the past yr, there’s been a shift in what we would like from the very best sofas, as John Lewis (opens in new tab) explains. ‘Final yr, it was operate first, with nook sofas in. This yr, it was all about stunning design.
‘White sofas have been 2022’s standing image, and our clients definitely made a press release,’ says the retailer. ‘Even the specter of spilled espresso and muddy pawprints couldn’t cease them.’
To be clear, we’ll at all times, at all times love a nook couch, however maybe we’re changing into much more discerning with our furnishings selections. Or are we merely feeling extra dangerous?
(Picture credit score: John Lewis)
It could possibly be that due to Insta we have simply been impressed by the gorgeous boucle sofas within the properties of glamourous figures akin to Claudia Schiffer, Gabrielle Union-Wade and Kelly Wearstler.
Regardless of the motive for this pattern, a white couch is a daring selection, as whereas it presents a sure timelessness, it is unforgiving of dust, hair, spills and sticky fingers. Positioned in a classy front room, propping up a wall painted in the very best white paint, an ivory or crisp white couch creates a spacious and chic really feel.
White front room concepts simply could not swimsuit everybody’s way of life. In case you have white bedding or typically put on an all-white outfit, a white couch may nicely be a sensible choice. Sofas are simply notably hard-working items of furnishings, so think twice.
(Picture credit score: John Lewis)
John Lewis says that on this newfound pursuit of magnificence, buyers have been making statements with maximalist types and wallpaper, in addition to white sofas. ‘Assertion furnishings rose quick, with gross sales of our Bobbin assortment quadrupling and patterned carpets up 20%. ‘As we went renovation loopy, we bought sufficient wallpaper to stretch from Land’s Finish to John O’Groats!’ says the division retailer.
Would you select a white couch? Till we’ve got a home with a number of dwelling rooms, it is a no from us.
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